Merhaba!I'm Bahadır.
Product Owner, Mentor, and Father.
Transforming user experiences with GenAI & Data.
My Journey
TOBi GenAI Product Owner
Vodafone Türkiye
- Leading technological transformation via Agentic AI & Prompt Engineering.
- Overseeing the evolution of IVR and Predictive Care channels.
- Developing 'Agentic AI' based solutions for automated customer care.
TOBi Growth Product Owner
Vodafone Türkiye
- Grew user base from 4 Million to 9 Million (3 years).
- Increased Monthly Active Users (MAU) by 50% in 6 months.
- Managed product roadmap for TOBi (serving 25M+ customers).
- Integrated gamification models & commercial campaigns.
- Created proactivity models for personalized conversations.
TOBi Sales Product Owner
Vodafone Türkiye
- Quadrupled (4x) sales figures in a single year.
- Increased total sales by 86% in just 6 months.
- Doubled the take rate in almost every product line.
- Launched first behavioral push notification & QR-based Omnichannel experience.
- Integrated Adobe Target & Analytics.
Fixed E-commerce Product Owner
Vodafone Türkiye
- Achieved highest ever digital channel share figures.
- Managed end-to-end digital and call center funnel.
- Optimized upper-funnel management & conversion rates.
Yanımda App Product Owner
Vodafone Türkiye
- Launched 'Story' feature & redesigned Tariff Change with zero-based approach.
- Boosted digital customer acquisition & revenue generation.
- Collaborated with cross-functional Scrum teams to define technical user stories.
- Differentiated digital brand through innovative UX/UI products.
Marketing Associate Manager
KKTC Telsim
- Managed Brand (Freezone) & Digital Marketing Strategy.
- Oversaw MyVodafone app, website, and behavioral marketing tools.
- Executed ROI-focused campaigns across Social & Display channels.
- Managed Event Sponsorships & Career Day activities.
Event & Project Manager
Youth Republic
- Managed major accounts: P&G, Unilever, Mondelez, Vodafone.
- Executed festivals: Rock'n Coke, Vodafone Istanbul Calling.
- Led field activities across 40 universities.
- Achieved profit targets & managed software development processes.
Volunteer Mentor
İTÜ Çekirdek
- Mentoring startups and helping them grow.
- Sharing expertise in Product Management & Growth.